Chocolate Market Essay Example for Free

java Market EssayDiscover the latest mart trends and uncover sources of future trade branch for the java Confectionery industry in United terra firma with research from Euromonitors team of in-country analysts. Find hidden opportunities in the most current research data available, agnise competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and process projections. If youre in the Chocolate Confectionery industry in United Kingdom, our research will save you cartridge holder and money while empowering you to make informed, profitable decisions. The Chocolate Confectionery in United Kingdom market research report includes * Analysis of key supply-side and demand trends* Detailed segmentation of international and local products * diachronic volumes and values, company and brand market sh ares * Five year forecasts of market trends and market growth * Robust and diaphanous market research methodology, conducted in-country Our market research reports answer questions such as* What is the market size of Chocolate Confectionery in United Kingdom? * What are the major brands in United Kingdom? * What are market opportunities for health and wellness minded dark java? * What are market opportunities for ethically sourced java? * How might increasingly volatile cocoa bean commodity prices impact retail prices and sales achievement?Sample Analysis * Chocolate confectionery sales are expected to grow by 6% in value and 1% in volume equipment casualty in 2011. The industry continues to be unnatural by food price inflation that includes rising prices for ingredients such as cocoa, milk and sugar. The value growth for the category stems mainly from unit price increases of 5% to 8.80 per kg. The unrest in the Ivory Coast is similarly seen as a reason for fluctuating cocoa prices however other sources such as gold coast tend to compensate for supply deficiency from the Ivory Coast.* Cadb ury UK Ltd continued to lead chocolate confectionery in 2010, accounting for 31% of value sales. The acquisition by Kraft Foods Inc, in February 2010, did not seem to block off retail sales of Cadbury UK Ltds brands. In September 2010, the company announced the launch of Cadbury Dairy draw Bliss. The new chocolate is a tablet targeted at women. The launch was supported by a 2.2 meg advertising campaign. The company also continued its renew of old favourites to maintain the retro trend it started with the revivification of Wispa. It repackaged its Starbar and Picnic countlines in November 2010. The company trialled cardboard boxes for its Cadburys Roses during Christmas 2010 however it has confirmed that it is not going to revamp the packaging fully to cardboard as tin boxes for Cadburys Roses are seen as a Christmas tradition.* Chocolate confectionery is forecast to grow at a CAGR of 4% in constant value terms and 1% in volume terms over the forecast period. Consumers will cont inue to eat chocolate confectionery products as a treat and will choose chocolate to indulge. With both the government and consumers on the lookout about obesity in the UK, low calories and portion-controlled offerings will be welcomed by the marketplace.